New watches and NATO makeovers: OMEGA at Baselworld

Finding beautiful new OMEGA timepieces is a given at Baselworld, but this year, visitors to the OMEGA booth will also discover an easy and interactive way to revive the watch they already own. Nestled between two of OMEGA’s eye-catching window displays is an altogether more hands-on experience. OMEGA’s NATO strap “Pop-Up Boutique” lets customers explore,…